TAGUIG CITY, METRO MANILA – Today’s Filipinas are juggling more than ever—school, work, errands, travel, wellness, and everything in between. With fuller days and busier routines, they also expect more from the products they use every day. When it comes to feminine care, it is no longer just about basic protection. It’s all about comfort, reliability, and confidence.  

With this in mind, Femme, a hygiene brand under Sanitary Care Products Asia (SCPA), officially expands its feminine care lineup with three new products made for the modern, practical Filipina: Femme Long Pantyliners, Femme Menstrual Pants (5s), and Femme Menstrual Pants Sleek Black. 

The launch strengthens Femme’s promise of giving women care that is practical, comfortable, and easy to trust—because whether it is a regular day, a red day, a busy day, or a regular day where an extra boost of confidence helps, every girl deserves care that gets her. 

Made for the Filipina’s Changing Needs 

Insights presented during the launch show that consumers are now looking beyond basic protection. Affordability remains important, but Filipinas are also prioritizing convenience, comfort, wellness, and products that fit their lifestyle. 

The feminine care category in the Philippines also continues to grow, with disposable menstrual pants emerging as one of the fastest-growing segments. More women are seeing menstrual pants as a convenient and discreet solution, especially for heavy flow, overnight use, travel, physical activities, postpartum recovery, and backup protection. 

For Femme, these shifts point to one clear direction: feminine care should evolve with women’s real lives. 

Longer Freshness for Everyday Use 

For daily freshness, Femme introduces Femme Long Pantyliners, designed for women who want added coverage without the bulky feeling. 

At 180 mm, the new pantyliners provide longer protection than regular pantyliners while staying ultra-thin for a light and comfortable feel. They are made with soft, non-woven fabric that is gentle on skin and feature a strong adhesive to help keep the liner securely in place throughout the day. 

The product also comes in a resealable pack, making it easy to bring for school, work, errands, travel, or any moment when a praktikal gurlie needs a quick freshness fix. 

Sleek, Black, and Stylishly Discreet 

Completing the new lineup is Femme Menstrual Pants Sleek Black, available in a 3-piece pack and created for women who want period protection that feels more discreet, modern, and stylish. 

Its sleek black color gives added confidence during red days, while its design looks and feels closer to regular underwear. It also comes with a built-in Magic Tape, making removal and disposal quicker, cleaner, and more convenient. 

Like Femme’s original menstrual pants, the Sleek Black variant features 360° leak protection, maximum absorption, up to 12-hour wear, a comfortable fit, and a super slim feel—giving women both protection and confidence in one practical product. 

More Convenience with the New 5-Piece Pack 

Femme also introduces the Femme Menstrual Pants 5s, a new pack size made for women who want more convenience and better value from their trusted period protection. 

While the product itself is already part of Femme’s feminine care lineup, the new 5-piece pack makes it easier for users to stock up for red days, overnight use, travel, or days when extra protection is needed. With its 360° leak protection, maximum absorption, up to 12-hour wear, comfortable fit, and super slim feel, Femme Menstrual Pants continue to give Filipinas confidence and worry-free movement—now in a more practical pack. 

With its expanded feminine care lineup, Femme continues to create products that support women in different moments of their lives—from everyday freshness to overnight protection, from busy schedules to heavy flow days. 

Because for every Filipina who wants comfort, confidence, and care that keeps up, Femme is here to say: Comfy ka, period. 

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About Femme    

Femme is a proudly Filipino brand under SCPA, dedicated to providing high-quality yet affordable paper and cotton products, as well as period care products for women. Committed to empowering women with practical hygiene options, Femme has become a trusted name for women across the Philippines.